Zurka can provide the deep expertise required of a variety of development areas. We pride ourselves on playing whatever role best suits a client's specific needs. A project could be small and experimental in scope; a complex system involving legacy components; or a multi-year engagement supported by a team embedded within a client organization.
There are three parts to e-commerce: 1) technology; 2) customer experience; and 3) marketing. Zurka staff has expertise in all three and can play whatever role makes the most sense for your company. We've built websites that sell both products and services online. If it's simple and straightforward, great — let's get it built, and roll it out. If the product or the purchasing process is inherently complicated, that's ok, too. We'll find a way to turn it into a simple and elegant transaction.
IT Infrastructure & Support
As technology advances, so does the complexity of the systems deployed within an organization. Zurka provides operational IT support for large and small organizations, both remotely and at a client's site. This includes system administration for Linux, Windows, Active Directory, Exchange, Apache, MySQL, SCCM, Desktop Central, PCI Compliance, Help Desk Support and more.
Lean Startup Methodology
For those who don't know, being lean isn't about having a small budget. In a nutshell, it's about taking a scientific approach to testing a concept, developing a product, or building a company. We want to understand what your core assumptions are and develop experiments to validate your thinking.
Mobile computing is exploding. Gartner expects tablet sales to overtake computer sales this year and that doesn't include the fact that world wide mobile phone sales are almost an order of magnitude higher than computer sales are today. For us, that means ensuring that everything we deliver is easily consumed through a mobile device.
Search Engine Optimization (SEO)
We've had exceptional success in our SEO efforts. It doesn't come from tricks, magic or a secret formula. Our SEO success comes from taking an authentic, synergistic approach. Google wants to show users great content for a given search term. We see it as our job to help Google understand what our pages are all about, that the content is valuable and give Google's users what they are looking for. When we do that, everyone wins: Google, the users, and our customers.
We like to talk to clients early in the planning phase. We help them tease out the goals, stakeholders, audience and other key parameters. With stakeholders in multiple departments of a large organization we may facilitate the discussion through interactive exercises. With a startup we might come to the table with a competitive analysis or a short list of technical approaches for consideration.
Moving procedures, records or almost any other activity online can reduce the time it takes and improve the quality of the outcomes. At Zurka, we have built numerous web-based applications for organizations both large and small. There have been online training systems, e-commerce engines, customer relationship management tools, job boards, resume databases and all manner of data management tools. What they all had in common is a complex challenge where an off-the-shelf solution wasn't going to do the job, at least not without a little help.
Zurka has been building websites since the early '90s. In the past few decades, we've witnessed an exponential growth in online opportunity. At Zurka, we collaborate with our clients to build websites that provide an intuitive experience for visitors, and include functionality that moves the organization forward, and represent their organization in the best possible light.